Spotlight on: London Art Week Winter
Inaugural December event brings city’s Old Master dealers out from the shadows with exhibitions at more than 30 galleries.
London Art Week (LAW) illustrates how much the Old Master world has had to pull up its marketing socks in the past five years to attract a new audience in a world with eyes only (aside from THAT $450m Leonardo da Vinci) for the fast-paced glamour of contemporary art.
LAW has also realised the value of partnerships, and the new principal sponsor, Hunters Solicitors, will give a talk on the legal considerations of buying art.
Read the full article in The Art Newspaper here.
