News

Gregor Kleinknecht’s chapter on trade marks and design rights post-Brexit published in Winning with IP

  • October 23, 2019
  • By Gregor Kleinknecht, Partner

Trade marks and design rights post-Brexit

Gregor Kleinknecht at Hunters Law reviews the role of trade marks and design rights in promoting innovation post-Brexit.

Banding and design are key to turning innovation into marketable and commercially successful products, regardless of product or industry sector. Branding and design, and the associated IP rights, enhance product awareness, quality perception and customer loyalty, helping to distinguish innovative new products from those of other competitors. Brand rights are increasingly valuable and important for businesses in a global economy but, at the same time, protection from challenges and threats to brand integrity becomes ever more demanding for brand owners. For products origination from the United Kingdom or targeted at customers there, the need to prepare for a post-Brexit environment adds an additional layer of complexity.

Read the full chapter published in “Winning with IP – Managing Intellectual Property Today”, which can be purchased here.

Related News

Oct 17, 2019
Amanda Lathia comments on the Supreme Court employment ruling in favour of Judge Claire Gilham in The Times
Sep 18, 2019
Amanda Lathia discusses how the Gig Economy continues to shape the legal status of a worker in Employer News
Aug 20, 2019
Amanda Lathia and Polly Atkins discuss DSARs on the rise since GDPR introduced in 2018, in Lawyer Monthly
Aug 15, 2019
Gregor Kleinknecht discusses trading in antiquities in Discover Germany’s September 2019 Issue
Aug 15, 2019
Amanda Lathia and Polly Atkins discuss UK businesses coping with data subject access requests since GDPR was introduced, in GDPR.Report
Aug 02, 2019
Amanda Lathia and Polly Atkins discuss DSARs on the rise since GDPR introduced in 2018, in Information Security Buzz
Jun 13, 2019
Gregor Kleinknecht examines the transposition of 5AMLD into UK law in Discover Germany
May 29, 2019
Gregor Kleinknecht speaking at a seminar presented by the Union Internationale des Avocats: The Death of a Transaction
May 17, 2019
Gregor Kleinknecht writes for Discover Germany’s June magazine
May 02, 2019
Gregor Kleinknecht appointed by ADR.eu as a UDPR panellist for resolving domain name disputes

© Hunters Law LLP 2019 | Privacy NoticeLegal & Regulatory | Cookies Policy | Complaints Procedure

Hunters Law LLP is authorised and regulated by the Solicitors Regulation Authority (number 657218)